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6 things to know about confidence levels in statistical significance testing
What is a confidence level and how do you use it in statistical significance testing?
State of the Consumer: Business Reimagined: Navigating the AI Future Recap
Want to understand how AI is shaping our world? Check out our latest webinar where we navigate the AI phenomenon and its impact on society and careers. Plus, get actionable insights and a free list of 50+ AI tools to kickstart your transformation journey. Listen now! #ArtificialIntelligence #AIInnovation #CareerDevelopment
What is qualitative market research? Methods, best practices, and AI
Learn about how to conduct qualitative market research in this guide from Suzy.
How Ferrero elevated shopper creative with iterative research
Good shopper creative can help a brand reach consumers on the shelf. But what if you could take shopper creative to the next level? Learn how @ Ferrero’s @ Phil DeConto used to Suzy to take the brand’s shopper creative to new heights.
Gain a holistic understanding of consumers with CRM data and panel audience insights
For your next survey, should you use your CRM database? Or is it best to use a third-party panel audience? Trick question—you should actually use both! Learn how to get a well-rounded picture of the consumer with Suzy. #mrx #consumerinsights
The way forward with TikTok: Regulation or personal responsibility
TikTok be banned? Suzy asked consumers what they thought about the controversial (and addictive) social media platform.
State of the Consumer: The Digital Age of Sports
How do fans want to engage with their favorite sports teams off the field? Check out our latest webinar to find out! 🏀🏈#marketresearch #sports #fanengagement
Research deliverables: what you need to go from survey to pitch
How can you go from research to pitch in just 24 hours? Learn how Nikki Seaman, CEO and Founder of Freestyle Snacks, did so using client-ready deliverables from Suzy. #pitchingideas #MRX #consumerinsights
Changing the market research industry, one survey bot at a time
AI can be great for market researchers—and it can also power bots. 🤖Learn how Suzy’s latest innovation is tackling AI survey bots for better, more reliable insights. #ai #consumerinsights #mrx
How to nail your retail pitch
Ready to nail your pitch? 💪 Learn how one CPG brand, Freestyle Snacks, leveraged consumer insights to win theirs. #mrx #consumerinsights #pitch #pitchingideas
State of the Consumer: The Power of Purpose Driven Brands
🌿 What's greenwashing and why should you care? Find out in our latest webinar where we explore the challenges of developing sustainable products. #Sustainability #Greenwashing
How one brand found the right retail strategy using iterative market research
How can you develop a successful retail strategy? Learn how Freestyle Snacks did just that using iterative research on the Suzy platform. #consumerinsights #mrx #retailstrategy
Mastering the Art of Successful Claims Packaging with THINX
Dive into our latest webinar featuring Alice Warren of THINX and Katie Emerson of Suzy. Explore the evolution of the femme care industry, the power of AI, and the role of consumer insights in shaping the future. From innovation techniques to the impact of testing retail packaging, this episode is packed with industry insights. Tune in now! 🎧 #AI #consumerinsights #mrx Watch now!
INSIGHTS REDEFINED: How AI is Poised to Transform the Role and Function of Insights
Catch the recap of our latest webinar on how AI is shifting the dynamics towards consumers, revolutionizing the industry, and its potential benefits and risks with key takeaways.
Suzy Recognized As A Top 25 Innovator By The Insights Association
Artificial intelligence (AI) platforms—or, more specifically, large language models (LLM)—are rapidly growing in popularity in the market research industry, and for a good reason.
Best Practices for Using AI in Market Research
Artificial intelligence (AI) platforms—or, more specifically, large language models (LLM)—are rapidly growing in popularity in the market research industry, and for a good reason.
State of the Consumer: Your AI Cheat Sheet for Back to School Season
Unlock the future of education with us! 🎓🚀 Dive into our latest webinar where we explore the transformative role of AI in the educational landscape. From parents' views on AI in the classroom to its potential in revolutionizing content authentication, we've got it all covered. Get ready to discover how AI is reshaping learning and preparing us for a new era. Watch now!
A Deep Dive into the Plant-Based Food Industry: Webinar Recap
Catch the recap of our State of the Consumer webinar on the evolving plant-based food industry with key takeaways.
What market research legal teams need to know about generative AI
Legal teams have a lot of questions about generative AI and market research. Let’s go over some answers.
Maximize your market research budget with Suzy
Being asked to do more with less? Learn how to maximize your market research budget and consolidate your vendors with Suzy's end-to-end consumer insights platform.