How brands pushed toward agile market research, enhanced consumer insights, and new virtual research solutions in 2020.

Chipotle’s digital sales are expected to be as high as $2.4 billion in 2020, more than double that of last year, and the majority of that 2020 figure is made up of new users. New mobile and online customers have stuck around thanks to some fast adaptations informed by research into rapidly changing consumer lifestyles.

Leading real-time consumer insights platform Suzy™ today announced the appointment of several key executives, including Katie Gross as its newly appointed Chief Customer Officer (CCO).

There are many ways to improve your data quality by rewording your questions to remove the opportunity for bias, test your respondents’ awareness, and keep them from being overwhelmed by choices.

Today, the marketing industry finds itself at a crossroads.

Suzy is proud to announce that we have officially achieved our ISO/IEC 27001:2013 certification, meaning that our Information Security Management System (ISMS) complies with rigorous standards for information security management that are recognized worldwide.

A quick discussion of the difference between strategic marketing and tactical marketing, why it matters, and how Suzy can help.

NEW YORK, NY (February 4, 2020) – Suzy, a leading on-demand consumer insights platform, today announced the closing of $12 million in Series C funding. Bertelsmann Digital Media Investments (BDMI) led the round, with participation from Foundry Group and Triangle Peak Partners. Existing investors also include Tribeca Venture Partners and Kevin Durant’s 35 Ventures.

How can you avoid the mistakes of those who have gone before you? By developing a strategy that implements both the tools of today and the fundamental marketing strategy wisdom of days gone by.

How many products fail when they could have been successful with just a few tweaks?

Microsoft. Apple. Google. Heinz. Pepsi. The list of globally recognized brands goes on and on. What makes these companies so profoundly memorable?

How is your brand different and better than your competitors’ brands?

With Suzy, it’s easy to collect the consumer insights you need – but you first need to decide what you want to discover and how you'll apply the information.

If you’re hoping to brush up on your marketing skills, and fast, then there’s no better foundation for understanding this topic.

Here are five must-have digital marketing channels to use in your campaign marketing strategy.

With Suzy, it’s easy to collect the consumer insights you need – but you first need to decide what you want to discover and how you'll apply the information.

Surveys are an extremely valuable tool for getting information directly from the source – namely, consumers.

DIY is not just about craft or style – it has real implications for modern business.

Artificial intelligence and 3D-printing are becoming more advanced and ubiquitous.