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How Unlocking Shopper Behaviors Help Johnson & Johnson and Nestlé Meet Consumer Needs
As a slew of market disruptions continue to affect consumers, manufacturers, retailers, and everyone in between, Suzy speaks with two global brands about the ways researchers can still inform strategy.
Uncertainty, Inflation, Supply Chain Disruptions, Oh My! How Consumers and Brands Are Responding to the Current Market Turmoil
Another round of economic turbulence has struck America hard, but Suzy has the data and insights about shifting consumer habits to help brands navigate its impact.
How Suzy Helps Researchers Navigate Their Fast-Shifting Roles
After a year of drastic, quick-paced pivots in consumer-based industries, the near-arrival of a "new normal" means another large-scale transition is in progress.
Three Reasons Why Snacking Companies Need to Get Creative Right Now
From finding healthier, more functional, and novel solutions, here's what snacking companies must do to meet consumer demands.
How to Sustain Category Growth in 2021, According to Three Big-Name Brands
What research leaders from Reckitt, Ferrero, and Campbell’s say they’re doing to cultivate success in their categories, today and going forward.