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Case Study: How Reckitt Leveraged Suzy to Accurately Predict Three of the Most Uncertain Quarters in History
For international health, hygiene, and home products brand Reckitt, there was no better time to unleash the power of Suzy than at the beginning of 2020’s worldwide pandemic.
What’s Next for Five Categories Disrupted Most by 2020?
The past year’s events have been especially challenging for the consumer world’s critical industries. Suzy has the insights that can propel them through the coming recovery.
How RB Leverages Agile, Always-On Tools To Predict What’s to Come
How Suzy helped RB navigate its way through the darkest of times.
For Regular Gym-goers, Online Classes Won’t Cut It Forever
Almost three months into quarantine, public spaces across the country are finally getting ready to reopen for business. But will consumers return to them?
What Are Healthcare Professionals Saying About The COVID-19 Crisis?
For the 18 million healthcare workers that the CDC estimates are currently working in the United States, life has gotten even more stressful.
Exploring Health and Wellness During the Coronavirus Crisis
Mandated quarantines and “shelter-in-place” isolation periods have already led to the temporary shutdown of gyms, yoga studios, spas, health food stores, and other wellness facilities across the country, meaning that many consumers will have to fend for themselves when it comes to keeping active and healthy.
Suzy™ Says…There’s more demand for male-marketed skin care products than stereotypes would suggest
Suzy™ asked 200 male consumers about the number of skin products they buy. Here’s what they said.
Suzy™ Says… Drugstore Sheet Masks
Suzy™ asked 2000 women about their beauty habits. Here’s what they said.
What’s Stalling CBD’s Market Penetration?
Suzy™ has discovered an opportunity for greater market education about CBD.
Suzy Says: Why Consumers use CBD
Suzy™ asked 1000 people who use CBD about their habits. Here’s what they said.
Suzy Says: Black Friday Shoppers
Suzy™ asked 500 consumers about their Black Friday plans. Here’s what they said.
Suzy Says: Weight Watcher Rebranding
Suzy™ asked 500 consumers about the Weight Watchers rebrand to “WW.” Here’s what they said.
Remember New Year’s Resolutions?
We asked consumers how they’ve measured success when it comes to their 2018 goals.
How Mindfulness Became Part of Our Company Culture
How mindfulness grew into a Suzy™ company culture mainstay over a period of three weeks.