We (Literally) Just Wrote the Book on Always-On Insights
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To see how always-on insights can be your brand’s guide to success, download our brand new eBook!
This past year has wrought uncertainty across categories, as well as within companies of various sizes, profit margins, and levels of influence.
Through it all, Suzy has been a beacon, helping organizations navigate dark waters, where currents shift course at dizzying rates. Now, we’re proud to announce the publication of our first eBook, which will inform brands precisely how Suzy can serve them best and propel them to success in the new normal.
The need for fast consumer insights was on the rise prior to 2020, with the pandemic only hastening that trend. In the new normal, always-on insights will prove exponentially valuable and vital to business sustainability. Suzy-partnered research answers the right-now questions about consumer wants and needs while helping teams formulate predictions for the future, powering company strategies.
With the Suzy eBook, brand leaders will learn how to build a consumer panel reflective of their needs, via the platform and partnership, and researchers gain insight into how curated qual helps to identify a range of consumer behaviors, with quant measuring the importance of each.
The Suzy eBook also features easy-to-understand graphics that will educate users about how the platform can help brands apply consumer understanding to every business area while building a measurement mechanism for tracking success. Learn, too, how Suzy data can be translated into better consumer experiences within just a few months.
And if for whatever reason you don’t believe us when we say always-on insights are a must for competitive brands, the eBook features supplemental content lists packed with articles and webinars containing partner testimonies to the speed and strength of Suzy, as well as our reliability and trustworthiness.
One such statement comes from Elliot Roazen, Growth Marketer for Unilever. “There’s more and more opportunity for learning,” he said. “It’s up to us to use tools that allow rapid access.”
Access to insights can’t be any more rapid than always-on.
To see how always-on insights can be your brand’s guide to success, download our brand new eBook.