WEBSITE & LANDING PAGES
Get the Most Out of Your Website
Create the winning web strategy to drive more traffic to your website, increase conversion, and improve your ROI.
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Zero-in on winning strategies for your innovation pipeline and campaign development.
Segment and save your consumer audiences by behaviors, attitudes, psychographics, and more.
Optimize your distribution channels by diving deeper into how your consumers shop for products.
Developing products, services, and experiences that are easy to navigate and understand.
Enhance your digital assets to drive higher conversions and optimize consumer experiences.
Optimize the way you talk about your products and services to maximize your reach.
Get to know your target consumers, how they use products, and how they perceive brands in your category.
Keep a pulse on ever-changing consumer behaviors and attitudes, so you can stay ahead of the curve.
See how you stack up against the competition to optimize your innovation and campaign strategies.
Find the right price point for your products or services to maximize reach and revenue.
Customer Success Story
Client and Challenge
Unsure of what content was breaking through and with declining click rates, an eComm client sought to understand how to improve their landing page layout and comms effectiveness.
The Solution
Suzy Heatmapping was able to quickly determine which elements were grabbing attention and which were fading into the background within the current and proposed layouts. From there, they were able to iterate and retest using Suzy’s Monadic testing approach to validate the more focused designs that drove engagement, interest and potential conversions.
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Concept testing is a step that every business needs to incorporate into its product or marketing campaign development process.