See How Enterprise Brands Fuel Growth with Suzy's Consumer Insights

Industry leaders like Walmart, Panasonic, Zip, Zevia, and Genexa leverage Suzy’s insights to drive growth and foster deeper consumer connections. Explore these Suzy success stories below to learn more.

Walmart Ushers in a New Era of Digital Commerce

Discover how Walmart brought its vision of immersive commerce to life with Walmart Realm, a dynamic virtual shopping experience refined through Suzy’s real-time consumer insights. From concept to execution, Suzy empowered Walmart to shape an engaging digital retail journey tailored to the evolving needs of online shoppers.

UNDERSTAND WALMART’S SUCCESS

Panasonic's Success in Segmentation

See how Panasonic used Suzy’s platform to segment its audience into four key groups, enabling the brand to customize offerings that speak directly to each consumer’s preferences. This targeted approach opened doors to new growth opportunities and ensured data-backed product decisions that resonate.

UNCOVER PANASONIC’S GROWTH STORY

How Zip Builds Trust and Champions Financial Clarity

With Suzy’s insights, Zip uncovered how Americans view financial transparency, positioning itself as a thought leader committed to financial literacy. Suzy’s research guided Zip in crafting a messaging strategy that connects with consumers, making an impact in the financial services landscape.

EXPLORE ZIP’S JOURNEY

How Zevia Refines Taste with Data

Zevia optimized its flavor portfolio using Suzy’s TURF analysis and monadic testing, allowing the brand to prioritize flavors that align perfectly with consumer preferences. With Suzy’s insights, Zevia gained a clear, data-driven path to innovation and product success in a competitive market.

SEE HOW ZEVIA DID IT

Unlocking the Key to Genexa’s Ad Effectiveness

To ensure its ads would resonate and drive purchases, Genexa partnered with Suzy to test ad concepts and refine messaging. Suzy’s iterative testing revealed the elements that made Genexa’s campaign a standout success, boosting brand lift and purchase intent.

GET THE FULL DETAILS

Find more great content from the Speed of Culture podcast

The Speed of Culture Podcast
Move and Be Moved: How Mazda CMO Brad Audet is Redefining the Future of Automotive Marketing
Move and Be Moved: How Mazda CMO Brad Audet is Redefining the Future of Automotive Marketing

In this episode of The Speed of Culture, Brad Audet, CMO of Mazda North America, shares the vision behind Mazda’s “Move and Be Moved” platform and how the brand is building authentic connections with customers. Don’t miss this insightful conversation.

Future-Proofing Finance: Lessons in Empathy, Innovation, and Leadership from Principal Financial Group’s CMO Beth Wood
Future-Proofing Finance: Lessons in Empathy, Innovation, and Leadership from Principal Financial Group’s CMO Beth Wood

Curious about building trust, inspiring leadership, and staying ahead in today’s fast-paced world? Join Beth Wood, CMO at Principal Financial Group, on the Speed of Culture as she explores the strategies shaping the future of business. From leading with empathy to making financial planning accessible, this episode is packed with actionable insights for both individuals and brands looking to thrive.

Raising the Bar: Why Consumer Insights Matter at William Grant & Sons with Paul Basford
Raising the Bar: Why Consumer Insights Matter at William Grant & Sons with Paul Basford

New Speed of Culture episode out now! Matt Britton speaks with Paul Basford, US President & Managing Director of William Grant & Sons, about how the premium spirits industry is evolving. Learn about the rise of tequila, the power of great packaging, and why innovation is key to staying relevant. Catch these insights and more!

How Carnival Cruise Lines is Navigating the Future of Travel with CMO, Amy Martin-Ziegenfuss
How Carnival Cruise Lines is Navigating the Future of Travel with CMO, Amy Martin-Ziegenfuss

In the latest episode of The Speed of Culture, Amy Martin, CMO at Carnival Cruise Lines, reveals how the brand embraces innovation, leverages influencers, and personalizes experiences to create unforgettable adventures at sea.

Ready to discover what’s next for cruising?  Tune in now!

Legacy in Every Jar: The J.M. Smucker Company’s Modern Twist on Timeless Brands with CMO Gail Hollander
Legacy in Every Jar: The J.M. Smucker Company’s Modern Twist on Timeless Brands with CMO Gail Hollander

How do you evolve iconic brands without losing their essence? In this episode of The Speed Of Culture, Gail Hollander, CMO at The J.M. Smucker Co. shares how she revitalizes beloved brands like Jif and establishes new favorites like Café Bustelo while keeping their “beating heart” intact. Tune in today:

Book a Demo Today!