State of the Consumer: Financial Literacy for the Digital Age

 

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This webinar highlights consumer finance trends, the rise of influencers in financial services, and effective strategies for finance brands to engage consumers. It delves into the changing consumer spending habits and the significant impact of social media influencers on financial decisions. An essential discussion for professionals aiming to understand the evolving dynamics of consumer finance and influencer marketing.

"Credit card debt in the United States surpassed a trillion dollars, a clear indication of the spending habits that have been established post-pandemic." - Matt Britton, Founder & CEO, Suzy

Explore the evolving realm of consumer finance with our latest State of the Consumer webinar. This month, we’re exploring Financial Literacy in the Digital Age Hosted by Matt Britton, Founder & CEO of Suzy, this engaging webinar delves deep into the significant changes shaping how consumers manage their finances amidst the surge of digital technologies. Discover how finfluencers on social media have emerged as modern-day financial advisors and how advanced, tech-driven spending methods are redefining traditional financial practices. You’ll also gain a deep understanding of current spending trends, the profound effects of the pandemic on consumer behavior, and how millennials are swiftly and decisively taking charge of household finances through their smartphones. This webinar is essential for anyone interested in staying informed about the latest financial trends or professionals looking to navigate the wave of digital finance.

3 Key Highlights:

  1. Emergence of Finfluencers: Explore how financial influencers on social media are transforming the traditional landscape of financial advice, offering new, accessible ways for consumers to learn about managing their money effectively.

  2. Tech-Savvy Financial Strategies: Gain insights into how advanced digital tools and apps simplify personal finance, enabling consumers, especially millennials, to make informed financial decisions swiftly and securely from their mobile devices.

  3. Impact of the Pandemic on Consumer Behavior: Understand the profound changes in consumer spending habits brought on by the COVID-19 pandemic, and learn strategic responses to these shifts to better manage financial health in uncertain times.

For even more takeaways and industry insights, be sure to watch the full webinar today!

 
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