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Read our blog articles, watch our webinars, and listen to The Speed of Culture Podcast for a steady diet of original insights to keep your brand healthy and thriving. If you have specific questions or topics you want to research, our archive of material holds the answers.
Podcasts

No expiration date: General Mill’s Doug Martin ensures classic food brands stay fresh

In this episode of The Speed of Culture, Matt Britton sits down with Doug Martin, Chief Marketing Officer at General Mills, to unpack the evolving role of brand building in a world of AI, cultural noise, and shifting consumer expectations. From Cheerios to Progresso, Doug shares how legacy brands can stay relevant, human, and future-ready.

Apr 17, 2025
Apr 17, 2025
 • 
 min read
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Podcasts

No expiration date: General Mill’s Doug Martin ensures classic food brands stay fresh

In this episode of The Speed of Culture, Matt Britton sits down with Doug Martin, Chief Marketing Officer at General Mills, to unpack the evolving role of brand building in a world of AI, cultural noise, and shifting consumer expectations. From Cheerios to Progresso, Doug shares how legacy brands can stay relevant, human, and future-ready.

Food & Beverage
Apr 17, 2025
Apr 17, 2025
 • 
 min read
Blogs

Streaming into the future: How Gen-Z and Gen-Alpha are reshaping brand engagement

Gen Z & Alpha are reshaping brand engagement through streaming. To win them over, brands must embed in creator culture and lead with authenticity.

Market Research
Consumer Insights
Media & Entertainment
Apr 16, 2025
Apr 16, 2025
 • 
 min read
Product

How travel & hospitality brands can stay competitive in a post-pandemic world

How travel & hospitality brands can use Suzy to test pricing, build trust, and improve loyalty in today’s traveler-first world.

Consumer Insights
Market Research
Travel & Hospitality
Apr 15, 2025
Apr 15, 2025
 • 
 min read
Podcasts

Pay to play: Christina Wootton on why brands shell out big bucks to reach Roblox’s 85M daily users

In this episode of The Speed of Culture, Matt Britton speaks with Christina Wootton, Chief Partnerships Officer at Roblox, about the evolution of virtual communities, the future of digital branding, and how Roblox is helping brands unlock new revenue streams through immersive experiences.

Technology
Media & Entertainment
Apr 15, 2025
Apr 15, 2025
 • 
 min read
Reports

Tax refunds, uncertainty, and the state of financial stress in 2025

Discover how Americans are navigating tax season 2025 amid financial uncertainty. From refund delays to shifting priorities, get the full story in our new infographic.

Finance
Market Research
CPG
Food & Beverage
Technology
Apr 15, 2025
Apr 15, 2025
 • 
 min read
Blogs

Tariffs, trade wars & the power of consumer insights

Explore how brands can adapt to tariff-related uncertainty by leveraging real-time market research and Suzy’s consumer insights platform.

Consumer Insights
CPG
Food & Beverage
Market Research
Retail
Apr 10, 2025
Apr 10, 2025
 • 
 min read
Podcasts

Nuts & bolts: ACE Hardware CMO Kim Lefko retools a 100-Year-Old brand

In this episode of The Speed of Culture, Matt Britton sits down with Kim Lefko, Chief Marketing Officer at ACE Hardware, to explore how the century-old brand is evolving through personalization, tech-powered loyalty, and a neighborhood-first mindset. Discover how ACE is driving growth with a new subscription model, boosting app engagement, and staying true to its brand values in an increasingly noisy marketplace.

Speed of Culture
Retail
Apr 10, 2025
Apr 10, 2025
 • 
 min read
Blogs

The future of women’s health: Strength, balance & bold choices

Explore how women are redefining health in 2025—from strength training and hormone balance to clean living and holistic skincare.

Food & Beverage
Market Research
Retail
CPG
Technology
Apr 9, 2025
Apr 9, 2025
 • 
 min read
Podcasts

Secret menu: CMO Ken Muench reveals how Taco Bell, KFC and Pizza Hut stay fresh

In this episode of The Speed of Culture, Ken Muench, Chief Marketing Officer at Yum!, dives into the strategy behind iconic brands like Taco Bell, KFC, and Pizza Hut. He discusses digital transformation, balancing automation with human connection, and building culturally resonant brands at scale.

Speed of Culture
Food & Beverage
Apr 8, 2025
Apr 10, 2025
 • 
 min read

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