Enterprise-grade security, privacy, & reliability
We set the benchmark for quality, security, and data privacy, offering a robust enterprise-grade solution that we uphold with the highest level of commitment.
Biotic – the new hero in research – is Suzy's patent-pending bot detection technology that is designed to spot and eliminate bad actors, ensuring the quality of our panel and data. Here are the core features of Biotic:
1. Advanced AI technology: Biotic uses cutting-edge AI tools to prevent fraudulent behavior, such as illegitimate login attempts and responses, by detecting and removing bad actors, including bots, spammers, and VPNs. This ensures that the data collected is from real human respondents.
2. Invisible recapture: Biotic also uses invisible recapture to ensure that respondents are human and not bots.
3. Quality measures for fraud prevention: Biotic applies an additional range of security measures – searching for suspicious behavior patterns by respondents at sign-up, before, during and after surveys, and even when they’re collecting incentives – in order to ensure that Suzy survey responses are accurate and reliable.
4. Demonstrative examples: Suzy provides demonstrative examples of Biotic's advanced techniques to detect and remove AI bots in order to showcase the product's capabilities.
Overall, Biotic is a powerful tool that ensures the quality of Suzy’s panel and data, providing accurate results and reliable insights for our customers.
Industry leading audience fraud & identity protection
Identity verification
Through a KYC (Know Your Consumer) partner, Suzy requires every respondent to validate their identity before answering our customers’ survey questions.
Mobile verification
Respondents are required to verify their mobile phone number upon signing up, so we can prevent unauthorized access & duplicate accounts.
IP Checking
Our audience team blocks known malicious IPs and non-US IPs to prevent fraudulent activity.
Filtering
Known low-quality and spam responses are automatically filtered from your data.
Scoring
With a multi-check scoring system, we track respondent activity & quality. The more thoughtful the response, the higher the score.
Quality checks
Our audience team regularly combs through responses to flag low-quality answers & spam - ensuring that the insights you gain are never compromised.
Panel onboarding
Respondents are required to pass a scripted series of questions designed to gauge engagement. Those who do not pass are not able to answer customer questions.
Biotic
Biotic, Suzy’s AI-Powered Bot Recognition Assurance Technology, sets a new gold standard to ensure quality and actionable data for enterprise brands.
Panel education
We continuously provide our panelists with tips and information to improve their response quality.
Trusted by over 500 leading companies:
Make data-driven decisions with confidence
Not only have we employed sophisticated fraud-prevention, identity verification, artificial intelligence, & human moderation to ensure that your decisions are backed with the highest quality data, but we've also procured industry-leading certifications for security & compliance.
ISO 27001 certification
As a Suzy customer, you can rest assured that your information is being protected to the highest standards of security and compliance across all areas of our organization.
ISO 27001 is widely regarded as the global standard for information security best practices and covers where we store data, how we treat it, and the processes and policies and processes we have in place to keep it protected.
A commitment to transparency
Suzy is committed to remaining fully transparent in our methods of data collection, distribution, and privacy policies, as well as our vetting and fraud detection policies.
We answered twenty-eight questions for Esomar World Research about how we handle our data collection, what our sampling processes are like, and much more.
Platform security & data management
Information Security Management System (ISMS)
Our ISO 27001-certified ISMS outlines our security objectives, policies, procedures, roles, and controls, as well as the responsibilities of all our employees to help protect our data.
Recovery, continuity, and response
Suzy maintains thorough, documented, and tested plans to mitigate the impact in case things go wrong.
Third party assessment
Suzy works with trusted third parties to test, challenge, and help us continue to improve our security practices.
World-class partnerships
Suzy engages large scale and trusted partners such as Microsoft, Amazon, and Cloudflare as the reliable backbone for our infrastructure.
