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6 things to know about confidence levels in statistical significance testing
Understand confidence levels in statistical testing and learn how Suzy helps you balance rigor and speed with flexible, automated significance insights.
New Report: Affiliate is Gen Z's Preferred Monetization Model
Gen Z creators embrace affiliate-first monetization. Discover key insights from Collective Voice and Suzy’s 2025 report on the future of the creator economy.
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The 200th episode: Inside the NFL’s cultural revolution with CMO Tim Ellis
To celebrate our 200th episode of The Speed of Culture, Tim Ellis, Chief Marketing Officer of the NFL, joins Matt Britton to share how the league continues to lead with purpose, power, and cultural relevance. From creator-led content to global fandom and deeper player storytelling, this episode dives into how the NFL stays iconic—and ahead.
Generation Loyal: How CPG brands can win consumers of every age
Brand loyalty isn't one-size-fits-all, it's generational. Discover 3 actionable strategies CPG and F&B brands can use to win loyalty from Boomers to Gen Z.
Improving the market research industry, one bot at a time
Learn how Suzy’s latest innovation is tackling AI survey bots.
Premium expectations: Why consumers are demanding smarter insurance now
100 M+ Americans are underinsured. Learn what they want next from insurers. Download our data‑rich infographic.
People first: CCO Andy Kauffman on staying true to Marriott’s legacy with AI personalization
In this episode of The Speed of Culture, Matt Britton chats with Andy Kauffman, Chief Commercial Officer, U.S. and Canada, Marriott International, about the convergence of sales and marketing, the power of first-party data, and how AI is reshaping personalization and operations. Tune in to learn how Marriott is building travel experiences that feel truly one-to-one.
Planes, plans, and platforms: How tech is reimagining travel, without replacing humans
Learn how market research safeguards big bets, guiding brands to avoid costly missteps, sharpen messaging, and launch with confidence—powered by Suzy insights.
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3 trends consumers want this summer—and how brands can deliver
Discover 3 summer 2025 trends: smart beauty, immersive entertainment, and functional snacking that can help your brand connect with today's consumers.
