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Empowering Market Researchers: The Game-Changing Role of Generative AI
Generative AI has changed the way market research is done forever. Here’s how insights professionals can use it as part of their toolkit.
State of the Consumer: The Economics of the Big Game
Dive into Super Bowl advertising with State of the Consumer: The Economics of the Big Game. Explore cultural impact, economic strategies & more!
Wellness Trends on the Rise
Discover the latest wellness trends driving consumers with Suzy! Learn more about the top health and wellness trends and how they may impact your brand.
AI qualitative data analysis: Unleashing the power of qual insights
Explore the power of AI-driven qualitative data analysis with Suzy. Uncover insights from qualitative market research, VOEs, and TOEs using AI.
State of the Consumer: Business Reimagined: Navigating the AI Future Recap
Want to understand how AI is shaping our world? Check out our latest webinar where we navigate the AI phenomenon and its impact on society and careers. Plus, get actionable insights and a free list of 50+ AI tools to kickstart your transformation journey. Listen now! #ArtificialIntelligence #AIInnovation #CareerDevelopment
The way forward with TikTok: Regulation or personal responsibility
TikTok be banned? Suzy asked consumers what they thought about the controversial (and addictive) social media platform.
State of the Consumer: The Digital Age of Sports
How do fans want to engage with their favorite sports teams off the field? Check out our latest webinar to find out! 🏀🏈#marketresearch #sports #fanengagement
Changing the market research industry, one survey bot at a time
AI can be great for market researchers—and it can also power bots. 🤖Learn how Suzy’s latest innovation is tackling AI survey bots for better, more reliable insights. #ai #consumerinsights #mrx
How to nail your retail pitch
Ready to nail your pitch? 💪 Learn how one CPG brand, Freestyle Snacks, leveraged consumer insights to win theirs. #mrx #consumerinsights #pitch #pitchingideas
State of the Consumer: The Power of Purpose Driven Brands
🌿 What's greenwashing and why should you care? Find out in our latest webinar where we explore the challenges of developing sustainable products. #Sustainability #Greenwashing
Mastering the Art of Successful Claims Packaging with THINX
Dive into our latest webinar featuring Alice Warren of THINX and Katie Emerson of Suzy. Explore the evolution of the femme care industry, the power of AI, and the role of consumer insights in shaping the future. From innovation techniques to the impact of testing retail packaging, this episode is packed with industry insights. Tune in now! 🎧 #AI #consumerinsights #mrx Watch now!
INSIGHTS REDEFINED: How AI is Poised to Transform the Role and Function of Insights
Catch the recap of our latest webinar on how AI is shifting the dynamics towards consumers, revolutionizing the industry, and its potential benefits and risks with key takeaways.
Suzy Recognized As A Top 25 Innovator By The Insights Association
Artificial intelligence (AI) platforms—or, more specifically, large language models (LLM)—are rapidly growing in popularity in the market research industry, and for a good reason.
Best Practices for Using AI in Market Research
Artificial intelligence (AI) platforms—or, more specifically, large language models (LLM)—are rapidly growing in popularity in the market research industry, and for a good reason.
State of the Consumer: Your AI Cheat Sheet for Back to School Season
Unlock the future of education with us! 🎓🚀 Dive into our latest webinar where we explore the transformative role of AI in the educational landscape. From parents' views on AI in the classroom to its potential in revolutionizing content authentication, we've got it all covered. Get ready to discover how AI is reshaping learning and preparing us for a new era. Watch now!
What market research legal teams need to know about generative AI
Legal teams have a lot of questions about generative AI and market research. Let’s go over some answers.
Yes, you CAN DIY online qualitative market research—here’s how
You don’t need agencies to run qualitative research. Learn how to DIY qual research online with Suzy.
Harnessing AI’s Potential in Fortune 500 Consumer Insights: A Peek at Suzy’s Latest Whitepaper
Unlock the full potential of AI in market research and consumer insights! 🚀 Check out our latest white paper to discover how Fortune 500 leaders leverage AI for business growth.
Ten surprising consumer stats Suzy learned this year
92% of consumers want to live a sustainable life. 🌱 Discover 9 more surprising consumer stats from 2022 on the Suzy blog today.
The future of fintech: 5 current trends and what they mean for brands
Learn about five emerging trends in the fintech landscape and what they mean for brands today.