Suzy: Gillette's Masculinity Ad
Gillette's latest socially-minded ad resonated with young people
SEE WHAT SUZY™ FOUND
500 young men and women who watched the Gillette ad
thought the ad’s message was “very important”
Suzy™ retargeted the same consumers later that week:
thought the message in Gillette’s ad was presented the right way
Suzy™ did it in
A consumer intelligence platform that helps you gather information on what your potential customers care about, so you can make the right decisions for your business, product, or service.
Suzy™ is a better, faster way to conduct market research at the click of a button – like having a focus group right in your pocket.