CREATING ENTERPRISE-SAFE AI

Unlocking the Potential of AI in Market Research

Our innovative approach, backed by a commitment to enterprise data safety, leverages AI to revolutionize the way research is conducted. Gain access to accurate insights, faster results, and a deeper understanding of your target market—all while ensuring the security and confidentiality of your valuable business information.

AI First Summit

In July 2023, Suzy hosted industry leaders at our inaugural customer summit, “AI First.” Through panel discussions, AI product reveals, and an enlightening keynote interview, the Suzy team delved into the world of AI and market research to help our clients navigate the future alongside us. Visit our event recap page to watch the night’s sessions and learn more.

Impact of AI on Market Research

Discover the transformative power of AI in market research. With its ability to streamline processes, enhance data accuracy, and deliver faster results, AI technology is revolutionizing the industry. Here are some of the ways it's making an impact.

 

Data Privacy

Suzy empowers clients with control by offering a product philosophy that puts choice in their hands. With AI features disabled by default, clients have the autonomy to opt-in for AI tools and confidently manage their data at both contract and project levels, ensuring security and trustworthiness. Our flexible approach tailors the experience to meet individual preferences and needs, providing a comprehensive solution that prioritizes client control.

Current Offering

The first step in our strategic focus is to prioritize adoption by making AI accessible to enterprise businesses through user-friendly interfaces, enabling seamless integration into their operations. Current offerings include: Survey Generation, Qualitative and Quantitative Summaries, and BIOTIC, AI-Powered Audience Quality Assurance Technology.

Sign up to receive Suzy’s AI Newsletter to stay up-to-date on product releases and industry news

 

Everything You Need to Effortlessly Conduct Interactive Live Research

 

Learn more about our approach to AI

At the Forefront of Culture with Dr. Marcus Collins, Clinical Assistant Professor of Marketing at University of Michigan

Unveiling Consumer Perceptions of Generative AI

What Consumers Want from the Next Wave of Generative AI Tools

The AI Revolution in Media: Unveiling Consumer Attitudes Towards Generative AI in Entertainment and Beyond

The AI Revolution in Media: Unveiling Consumer Attitudes Towards Generative AI in Entertainment and Beyond

AI in Market Research and
Consumer Insights:
A Comprehensive Guide for Fortune 500 Leaders

Book a Demo Today!