Shopping on Snapchat

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Suzy Says Snapchat’s new partnership with Amazon should dramatically increase Snapchat adoption because…



Suzy asked five hundred non-Snapchat users

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Suzy learned

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that 44% of them are more likely to start using Snapchat for its new visual shopping tool, which lets users photograph items in the real world and immediately buy them on Amazon



Suzy did it in

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Culture, ALLKeith Weaver